Bootstrapping In America

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Dr. Alok Choudhary of 4C Insights

Bootstrapping In America

4C Insights is a data science & media technology company, which is responsible for directing more than $1B in annualized advertising spend through its proprietary platform. The company was launched in 2013 by Dr. Alok Choudhary, a professor at Northwestern University. The company has grown from just under 20 employees to well over 200 with offices around the globe.

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